5 Uber Chic Swimwear Brands to Rock This Summer

Did you know that you can now look amazing in your bikini AND help the environment at the same time? In a world of fast fashion and an ever-growing pollution problem, brands who are doing their part to reuse, recycle and repurpose waste are worthy of our attention.

Here are 5 amazing swimwear brands that are making a difference and have insanely gorgeous swimwear designs!

Ocean Zen


Made from fabric that has been created from discarded plastic bottles and fishing nets from the ocean, this brand is truly saving the ocean one bikini at a time. The Chic Identity has interviewed founder and creator of Ocean Zen, Steph Gabriel, in the past, find out more about the brand and its journey here.



In order to make a positive impact on the industry, most of the fabric used by this label is 100% surplus fabric. In addition to surplus fabric, Skatie also uses a new material that is made from 100% regenerated polyamide fibre from post-consumer materials. Through the local sourcing of surplus fabric and using innovative fabric technology, this label minimizes environmental impacts caused from manufacturing, transportation and industry minimum waste.

Le Buns


Driving positive environmental impact is at the heart of the Le Buns label. Every piece is made using only natural, organic and regenerated luxurious fibres. Le Buns swim collection is produced with the use of reconstructed recycled fibres such as discarded fishing nets, that would otherwise be polluting oceans and endangering wildlife.

Liar the Label


This label aims to wipe out the need for customers to buy low quality and unethically made clothing by making sustainable fashion affordable and long-lasting. They source, research and develop new styles without creating waste and donate 10% of profits to Marine Conservation from their 1st collection ‘EXOSKELETON’.

Elle Evans

@elleevansswimwear via @kelton.critchett

Elle Evans design leaves as small a footprint as possible by using 100% regenerated fabric Econyl and ethically manufacturing the designs in Australia.

Want to know more about what makes these brands your more sustainable and ethical than others? Head to their ‘about’ pages for the full scoop.

Know of any other sustainable swimwear brands? Comment below!

I would love to hear your comments, questions and feedback! xx